(no subject)

[nonelvis]

Via my friend lullabypit at Scholars & Rogues, a short video about making a stop sign that should be painfully familiar to those of you who have to work with marketers on a regular basis. Personally, I started to lose it at the bit about the partner logos, because I've had that conversation. Oh, yes, I have.

Comments

[toonhead-npl.livejournal.com]

LOL!!! This week my client trick was making one client's logo more noticeable than the other client logos on the same piece without calling enough attention to it to piss off the other sponsors. Whee.

[nonelvis]

That sounds like a fun problem to solve. Lucky you!

You've seen this, right?

[mmancuso.livejournal.com]

Gak. Splutter. Emotionator cream puts baby seals and bald eagles on your ad. Splutter! Fluorescencizer... I can't breathe.....

[profrobert.livejournal.com]

That was great, but to be fair, I remember some really bad full-page ads that were full of Awful White Space (we'd write AWS all over them in the mocking copy).

[nonelvis]

There's nothing wrong with white space per se; it's only when there's nothing but white space (or it's badly contained) that you end up with AWS.

[mmancuso.livejournal.com]

That was painful. Thank you.

[nonelvis]

IT'S FUNNY 'CAUSE IT'S TRUE.